My list of favorite business, psychology and creative life books is very long...here is a stack of my regular go-to reference books.

This blog post, "Preventing Burnout: Essential Strategies for Solopreneurs," explores how entrepreneurs can combat burnout by integrating personal well-being goals with their business objectives. It emphasizes the importance of setting realistic work hours, taking time for self-care, and establishing clear boundaries to maintain a healthy work-life balance. By addressing personal needs alongside business targets, entrepreneurs can reduce stress and improve overall productivity.

The post offers actionable tips for managing burnout, including creating a self-care checklist and prioritizing mental health. It highlights the benefits of daily journaling, setting achievable personal goals, and making time for hobbies. These strategies help solopreneurs break the cycle of burnout and create a more balanced, sustainable approach to running their business.

Discover the paradox of entrepreneurship: while seeking freedom, many self-employed individuals become their own toughest bosses. Learn how to set realistic goals, maintain work-life balance, and treat yourself with compassion to thrive in your business.

What kind of boss are you? The paradox of becoming a business owner turns us into a monster version of the bosses we were trying to escape.

I learned a long time ago that success doesn't come by doing everything alone, this is especially true for eCommerce solopreneurs.

Discover why success in eCommerce isn't a solo journey. Learn how building a strong Circle of Influence can boost your business in 'Building Your Circle of Influence: A Key to eCommerce Success' and 'Why Solopreneurs Need a Strong Support Network for Success.' Find out how trusted advisors and a supportive network can help you achieve your goals with less stress.

In today's fast-paced digital landscape, many female solopreneurs in ecommerce are overwhelmed by complex and time-consuming marketing strategies. The pressure to constantly engage on social media, create video content, and follow intricate plans can lead to burnout, chronic stress, and anxiety, making it hard to maintain a healthy work-life balance. This post explores how to embrace sustainable marketing techniques that align with your unique business model and mental health needs, allowing you to grow your online store without sacrificing your wellbeing.

By focusing on what energizes you and automating key aspects of your marketing, you can create a strategy that supports steady growth with minimal effort. Whether it's optimizing your Shopify site, running low-budget ads, or leveraging free traffic sources like Pinterest, these approaches are designed to fit your lifestyle as a small business owner. Learn how to implement sustainable practices that reduce anxiety and ensure long-term success for your ecommerce business.

An important post about business boundaries and protecting our mental health as solopreneuers.

As solopreneurs, especially in the eCommerce space, it’s easy to fall into the trap of believing that the customer is always right. However, this mindset can lead to burnout, stress, and even resentment when unreasonable demands arise. In this post, I share a personal story that highlights the importance of setting clear boundaries to protect your mental health and ensure your business runs smoothly. It’s not just about offering great customer service; it’s about knowing when to say no and taking control of your business.

Establishing these boundaries isn’t just about avoiding difficult customers; it’s about creating a sustainable work environment that respects your time and energy. By clearly defining your policies and expectations, both internally and externally, you can prevent potential conflicts before they start. This not only protects your mental well-being but also fosters a healthier relationship with your customers, ultimately leading to a more successful and enjoyable business experience.

Discover 3 key reasons why Pinterest is making a comeback for eCommerce in 2024. Learn why it lost relevance, how it's reinventing itself, and the challenges eCommerce sellers face in navigating this renewed platform.

Why Pinterest is back in 2024 and newly relevant for eCommerce product sellers. What should you do to grow your presence on the platform for awareness and traffic.

In this convo, learn what Wendy loves about e-commerce and what mindset and skills she thinks is most important for entrepreneurs.

- The infinite scale and opportunity in online business

- Why being a problem solver will get results

- Thoughts on specialization and a new way to think about niching down

How to harness being multi-passionate entrepreneur. Learn how to channel your diverse passions into a focused, profitable e-commerce business. Discover strategies to balance multiple interests and align them with your entrepreneurial goals.

Optimize your slow selling products with these simple but effective marketing strategies, specifically for product sellers.